50 Years of M

WE ARE M

BMW 50 JAHRE
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    • WE ARE M

      M: AN ACCELERATED CATCH-UP

      What elements perfectly converged to make M the most powerful letter in the world?

       

      To understand its place and impact in the fast-paced future, we must first take a split second look at the milestones in its storied past to discover what fuels its need for speed.

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      M MILESTONES.

      • 1972 The BMW M Division begins.
      • 1973 The BMW 3.0 CSL debuts and dominates the European Touring Car Championship for six years.
      • 1978 The BMW M1 leaves the supercar world stunned.
      • 1984 The first BMW M5 arrives, kick-starting the M super saloon line.
      • 1992 Powered by M technology, the McLaren F1 begins a 22-year streak as the top speed record holder for production cars.
      • 2005 Fitted with F1-adopted V10 engines, the BMW M5 & M6 herald a new age of everyday adrenaline.
      • 2009 The BMW X6 M, the world’s first high-performance Sports Activity Coupé, is unveiled.
      • 2011 The first compact M car, the BMW 1M Coupé, takes to the streets.
      • 2014 The turbocharged BMW M3 sedan and the first-ever BMW M4 Coupé make an impact.
      • 2019 The first-ever BMW X3 M Competition and X4 M Competition shatter expectations.
      • 2020 The BMW M3 Sedan and M4 Coupé immortalise the M track and road legacies.
      • 2021 The future takes shape with the i4 - the first-ever purely electric performance car from BMW M.
      • Today 50 years of passion, performance and prestige, perfected for tomorrow.
      We are M - The Huddle

      THE HUDDLE SPEECH.

      50 YEARS OF PERFECTLY-TUNED SYNERGY.

      United in performance. In harmony with adrenaline.
      A celebration of elevated heart rates. A tribute to burning asphalt.
      An euphoric testament to the all-encompassing power of immaculately-engineered performance. 

      One team. One passion.

      WE ARE M.

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      We are M - Thrill
      BMW M 50 Jahre

      THE RETURN OF AN ICON.

      What a comeback; this milestone anniversary celebration is heralded by the re-emergence of the legendary BMW Motorsport Emblem. The logo with staggered semi-circles in blue, purple and red, first used on race cars in 1972, returns as an option/must-have on all BMW M Models and BMW Models with the M Sport Package, emblazoned on the front, back and wheel hubs.

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      BMW M: PERFORMANCE. FOR LIFE.

      To get behind the wheel of a BMW M creation, is to understand what it is like to be fuelled by adrenaline. With every drive, be immersed in exceptionally emotional sports performance interwoven with unrivalled precision, finely-tuned through 50 years of motorsports inspiration. For every driver, there’s an M - choose from saloons, to sedans, to coupés and SUVs, all imbued with unmistakable M hallmarks.

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      BMW M 50 Jahre
      " BMW M always appears different and new but can be instantly recognised. The BMW M 50 Jahre special editions exemplify this philosophy and I’m confident they will trigger goosebumps when seen on Singapore roads. "
      Lars Nielsen, Managing Director, BMW Group Asia.
      BMW 50 Jahre

      50 JAHRE EDITION MODELS. 50 UNITS ONLY - EVER.

      Will you be among the few to own a once-in-a-lifetime Singapore 50 Jahre Edition BMW?
      Register your interest, and fast.

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